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PhonePe University

Outline

As the strategic backbone of data-driven decision-making, the Business Intelligence (BI) Team serves as a vital vertical function that empowers every business unit within the Customer Experience organization. In this video, you will be getting to know how the BI team transforms raw data into actionable insights, from monitoring key performance indicators like CSAT, Reopen %, and Average Resolution Time to managing the end-to-end reporting and data instrumentation pipelines. You will explore the role in predictive analytics, where they use historical trends to pinpoint areas of concern and foster a culture of continuous improvement alongside Product Ops and Design teams. Ultimately, this module will demonstrate how BI ensures operational health and compliance through automated dashboards, providing the visibility needed to elevate the overall customer and merchant experience. Click on the video.